SPY Museum Berlin
Brand ID / ICONIC Consulting GmbH / 2015
Spy Museum Berlin gives a unique insight into the gloom of espionage right where the Wall once divided the city. Visitors are welcome to use the most recent multimedia-based technology to detect all the bizarre and sneaky methods of agents and secret services.
We were asked to built a visual language for the museum. It was to be comprised of a logo, letterhead system, advertisements, signage system and website. Finally, the brand guidelines were developed for all marketing communication materials and used to assure a consistent brand message was delivered.
Spy Museum Berlin gives a unique insight into the gloom of espionage right where the Wall once divided the city. Visitors are welcome to use the most recent multimedia-based technology to detect all the bizarre and sneaky methods of agents and secret services.
We were asked to built a visual language for the museum. It was to be comprised of a logo, letterhead system, advertisements, signage system and website. Finally, the brand guidelines were developed for all marketing communication materials and used to assure a consistent brand message was delivered.